I suppose entrepreneurs all over face an issue I’m dealing with right now: how to harness the exuberant energy that drives me into a form that my business can benefit from. Sometimes a simple service offering feels sooooo, I don’t know, mild compared to what I’m feeling. How do I transform this internal “Kick some butt and have fun!!” clamoring inside me and wanting to connect with others who have that same YEEHAW and make some serious change in the world? What form can possibly mimic–what I feel like is yelling from rooftops to challenge the world to cut the crap out of their lives!

Your life is so much more interesting than rummaging for misplaced files. Your mind is so much more creative than the space that 842 emails in your inbox takes up. Your time is so much more valuable than the time spent dealing with junk.

What’s it going to take to hone in on what’s really important to you? What’s it going to take to figure out how to manage what must be managed as easily as possible? What’s it going to take to do what you Want to do?

My challenge is the last question. I’m determined that this business is to be an extension of myself in the sense that I want to express creativity and have fun. The crux of the issue for me is that I lose that sense when thinking about the nuts and bolts of the business development side of things. I have the sense that my little pea brain is slightly off track in this perception somehow, and thus I trip myself up. Instead of just producing something and throwing it up on the website, I get caught up in the “what will it be for?” “how will it fit into the bigger picture?” kind of questions. Evil, that little pea brain. What a head trip.

So I’m going to just shut up and do. Log off the blog and go create something just b/c I feel like it and then I’ll figure out what to do with it. Go to!