If you have any information that gets sent out on-demand via email, you can use the drafts folder of your email program to store that information. Here are some examples:

• eInvoices
• directions to your office or home
• general interest inquires
• FAQs
• “How my service works” (for service providers)

Often I take the copy for these emails from one that I’ve already sent to someone. Taking a few minutes to make the email communication clear, comprehensive, and well-formatted pays off every time I send it in the future.

Of course many of these may still need a little personalization, and that’s what makes this system so helpful. By having the bulk of the information ready to go, you are encouraged to spend a few moments customizing the email without being worried that you might be forgetting something.

Here are the basic steps for crafting your ready-to-send emails:

• create a new mail message
• enter all relevant info
• save as a Draft
• when you need it, go to the Drafts folder and Copy the message (so that you leave one in the Drafts folder)
• open up the copied message, customize and send!